Product Owner Marketo H/F - 69

A family-owned company, bioMérieux has grown to become a world leader in the field of in vitro diagnostics. For more than 60 years and across the world, we have imagined and developed innovative diagnostics solutions to improve public health. Today, our teams are spread across 46 countries and serve 160 countries with the support of a large distribution network.
Come and join a family-owned global company with a long-term vision, and a human-centered culture.We are looking for a Marketing Automation Product Owner (Marketo) who will work and grow within the the Global Commercial Operations Excellence organization, in the Digital Solutions for Commerce team.
This fixedterm (6 months - renewable) replacement role is designed to ensure continuity of marketing automation operations and roadmap execution during a maternity leave period. This position is based in Marcy L'Etoile.

What will your responsibilities be?

You will cover the full scope of the existing Marketo Product Owner role, including:

Strategy & Roadmap Delivery
* Design and deliver the marketing automation operational structure, integrated into business processes and aligned with business needs and commercial targets.
* Build and execute the deployment strategy and roadmap, including stage gates and clear milestones, focusing on the pilot countries (US and France).

Product Ownership
* Own and maintain the product backlog, ensuring efficient sprint management and prioritization of features within the allocated budget.
* Represent the Voice of Business across project governance and collaboration forums.

CrossFunctional Collaboration
* Work daily with teams across Marketing, MarCom, Digital Marketing, IS (Business Analysts, Project Managers), at global and regional levels.
* Support alignment between technical teams and business stakeholders to ensure optimal adoption and continuous improvement.

Operations & Campaign Performance
* Support the build and execution of marketing automation campaigns with structured, scalable processes.
* Ensure the Marketo instance is optimized, robust, and aligned with lead management processes and Salesforce CRM integration.